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Enter a live experience taught by dedicated, seasoned recruitment professionals with hand-on experience and cutting-edge technical skills.


View leading recruiter resources including the AIRS Sourcing Report.
Mission Critical Elements for Successfully Writing Job Postings
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An impactful description for any job opening is one of the most crucial elements for hiring the best candidates. Today's competitive job landscape requires companies and recruiters to create more imaginative, yet targeted postings; they must to be clear, concise, engaging and relevant. With the continued growth of social media sites and other less traditional advertising resources available today, recruiters must also be expert marketers.

AIRS Mission Critical Elements for Successfully Writing Job Postings will shed light on how to bring job ads out of the Dark Ages and into the present. Learn how to take traditional job postings and develop a final product that will entice qualified candidates to apply for your jobs. This class will demonstrate effective ways to write more creative and meaningful job postings that will attract top talent, and help dissuade unqualified candidates.
Why Attend?
Writing accurate and engaging job postings is critical for attracting the right applicants in today's competitive job market. Unfortunately, many job postings are standardized, outdated and lack the pizazz to entice qualified top talent. Job postings are a company's main marketing tool for attracting candidates, so it's imperative that they be both accurate and appealing. This course will walk attendees step-by-step through transforming a "cookie-cutter" job posting into something fabulous.
What you'll know after Mission Critical Elements for Successfully Writing Job Postings
  • Discover the aspects of a job posting that can make or break a candidate pipeline.
  • Gain a better understanding of which job posting elements are most crucial for both marketing and hiring success.
  • Learn about job families and how to leverage these for both hiring and succession planning.
  • Find out about the various types of job ads available in today's digital world and strategies for making them more search engine friendly.
  • Practice improving current job postings.
Additional Course Learning Resources
  • A comprehensive course manual, including the AIRS Job Posting Template Checklist.
  • Alumni access to AIRS recruitment news, directories and recruiting tools.
  • Unlimited lifetime support with a dedicated product support team.
  • Lifetime AIRS Alumni membership, exclusive AIRS discounts, alumni tools, and access to additional free resources.
Course Credits
HRCI Credit Hours:  3.0
The use of this seal is not an endorsement by the HR Certification Institute of the quality of the activity. It means that this activity has met the HR Certification Institute's criteria to be pre-approved for recertification credit.
NAPS Credit Hours:  3.0